Your Google Ads Are Bleeding Money.
Find Out How Much — in 30 Seconds.
Connect your Google Ads account and get an instant health score out of 100. Most accounts we scan score below 45. Yours might too.
Score breakdown
Top issues detected
The problem
Your Google Ads account has
invisible leaks
Most advertisers lose 20–40% of their budget without knowing it. Here's why.
Out of $5,000/mo, only $3,200 actually drives results
Broad match keywords triggering irrelevant searches, audiences too wide, unoptimized ad schedules — your budget leaks daily and Google's dashboard won't warn you.
Example: eCommerce account $5,000/mo
Low Quality Score = you pay more than your competitors
For the exact same keyword and position, an advertiser with QS 3 pays up to 4x more per click than a competitor with QS 9.
→ Same keyword, same position, but you pay $1,800/mo more
Google shows you the surface. The real problems are underneath.
Google Ads dashboard shows CPC, CTR, and conversions. But the real performance blockers stay hidden.
Every industry has its own pitfalls
ScoreMyAds knows the mistakes specific to your industry. Here's what we find most often.
“Most eCommerce accounts waste 25-40% of budget on unprofitable products”
Most common issues we find
Shopping campaigns bidding on low-margin products
Broad match cannibalizing branded searches
No ROAS targets per product category
PMax campaigns mixing brand and generic traffic
We found that 67% of eCommerce accounts run PMax without brand exclusions — meaning they pay for clicks they'd get for free.
Results after audit
Average across our audits
Wasted spend
ROAS
Cost per acquisition
How it works
30 seconds. Zero risk.
Connect
Your Google Ads account in 1 click
Your goals
For a fully customized audit
We scan
6 dimensions analyzed by AI
AI analysis complete
Results
Score + tailored action plan
Audit preview
Here's exactly what you'll get
A complete, data-driven analysis of your Google Ads account — from high-level score to keyword-level detail.
6-Dimension Score Breakdown
Each dimension is analyzed individually with specific recommendations
3 campaigns need restructuring
47 irrelevant search terms found
$1,205/mo wasted on non-converting keywords
Manual CPC on 4 campaigns — consider Smart Bidding
RSA pinning reduces 23% of impressions
Missing sitelinks on 2 campaigns
Keyword Waste Map
Every keyword burning budget with zero conversions
Campaign-by-Campaign Analysis
Detailed performance with ROAS, CPC, CTR and Quality Score
Toxic search terms
Full list of irrelevant queries triggering your ads
Deep Quality Score analysis
Each component analyzed: relevance, expected CTR, landing page
Exportable PDF report
Share results with your team or agency
Custom action plan
We don't just tell you what's wrong.
We tell you exactly what to do.
Based on your goals, our AI generates a complete 30-day action plan: prioritized roadmap, ad copy rewrites, and a full blueprint of your ideal account structure.
Complete ad copy rewrite
IncludedOur AI rewrites all ad copy across your Search and Performance Max campaigns to maximize CTR and conversions.
Example: Search Campaign
Buy Shoes Online
Best Prices Available
We sell shoes online. Visit our store for great deals on footwear.
Top Rated Running Shoes 2026
Up to 40% Off This Week Only
Shop 500+ styles from Nike, Adidas & more. Free express shipping on orders $75+. Easy 30-day returns.
What we rewrite for you
Short headlines (30 char)
Up to 15 headlines per RSA — optimized for CTR and relevance
Long headlines (90 char)
For Performance Max — attention-grabbing with clear customer benefit
Descriptions (90 char)
Up to 4 descriptions per ad — with CTA, social proof, urgency
Performance Max copy
Short headlines, long headlines and descriptions for each asset group
Ad extension copy
Sitelinks, callouts, structured snippets — all copy optimized
Recommended RSA pins
Which headlines to pin in position 1, 2, 3 for each ad
Ideal account structure blueprint
IncludedWe give you the complete structure to implement: campaigns, ad groups, keywords, bids, and settings.
Recommended structure example
Ad Group: Brand Exact — [brand name], [brand + product]
Ad Group: Brand + Category — [brand shoes], [brand sneakers]
Ad Group: Running Shoes — "running shoes", "best running shoes"
Ad Group: Sneakers — "sneakers online", "buy sneakers"
Ad Group: Casual Shoes — "casual shoes men", "everyday shoes"
Asset Group: Top Sellers — product feed + custom audience
Asset Group: New Arrivals — product feed + in-market signals
Ad Group: Cart Abandoners — 7-day window, dynamic ads
Ad Group: Past Buyers — 30-day window, cross-sell
What we specify for each campaign
Campaign structure
Which campaigns to create, merge, or pause — with clear reasoning
Ad group setup
How to structure each ad group (STAG, SKAG) with segmentation logic
Recommended keywords
Full keyword list per ad group: keywords to add, match types, negatives
CPC & bid adjustments
Recommended max CPC per keyword, device/schedule/location adjustments
Bidding strategy
Maximize Conversions, tCPA, tROAS — which strategy for which campaign and why
Targeting & audiences
In-market audiences, remarketing lists, custom audiences — per campaign
Week 1
Quick winsPause 12 wasteful keywords identified in audit
Add 23 negative keywords from search terms report
Fix wrong match types draining budget
Week 2
OptimizationRestructure ad groups using STAG model
Rewrite underperforming RSA ad copies
Add all missing ad extensions
Week 3–4
GrowthDeploy optimized bidding strategy
Launch A/B tests on landing pages
Set up micro-conversion tracking
$2,340
Monthly savings
+22%
Quality Score
-25%
Cost per acquisition
30
Days to impact
What Advertisers Are Saying
“I thought my Google Ads were fine. The audit showed I was wasting $2,300/month on irrelevant keywords alone. The ROI on this tool was immediate.”
Sarah Martin
eCommerce Founder
“As a dental practice, I had no idea my campaigns were structured so poorly. ScoreMyAds flagged 14 critical issues. Worth every dollar.”
Dr. James Kowalski
Dental Practice Owner
“The action plan gave my PPC manager a clear 30-day roadmap. Our cost per lead dropped 40% in the first month.”
Marcus Thompson
Real Estate Agency
“We were spending $8,000/mo on Google Ads without knowing what was actually working. ScoreMyAds revealed everything in 30 seconds.”
Laura Chen
SaaS Marketing Director
“Quality Score on our top campaigns went from 4 to 8 after following the recommendations. We now pay half per click.”
Thomas Dubois
PPC Agency Owner
“I've tried multiple audit tools. ScoreMyAds is the only one that gave me concrete actions with measurable impact. Score went from 31 to 72.”
Emma Rodriguez
eCommerce Manager
FAQ
Everything you need to know before auditing your account
From the Blog
Expert tips to get more from your Google Ads
